WWF believes in a future where people and nature thrive.
Best known as the world’s leading conservation body, we’ve seen first-hand how wildlife, the environment and human activity are all interlinked.
That’s why our passion for safeguarding the natural world has to be backed up by other environmental action – tackling the global threat of climate change (through our big global campaigns like Earth Hour) and helping people to change the way they live to ease pressure on natural resources.
WWF is at the heart of global activities in all these areas. We have teams of highly skilled professionals working with governments, businesses and communities here in the UK and around the world.
The world’s climate is changing. And we have a choice.
We can wait passively and deal with the consequences when they happen – or we can be pro-active.
We need to find solutions locally, nationally and globally – so we’ve identified some of the actions that governments, businesses and individuals can take right now.
We can come up with new, innovative and ground-breaking climate solutions that will improve our lives and put us on a path to a more stable climate.
Globally, we need to keep working for a fair and binding climate deal. The UN summit in Copenhagen showed how hard this is, but we believe it is both essential and possible.
This year we need to see countries acting to rebuild trust between developed and developing nations. Making changes in the UK is part of this process, but richer countries like us also need to provide support for action in developing countries.