About Us

WWF-Australia is part of the WWF International Network, the world's largest and most experienced independent conservation organisation. It has close to five million supporters and a global network active in more than 100 countries.

Our mission is to stop the degradation of the planet's natural environment and to build a future in which humans live in harmony with nature, by:

- conserving the world's biological diversity;

- ensuring that the use of renewable natural resources is sustainable; and

- promoting the reduction of pollution and wasteful consumption.

With over 80,000 supporters, and active projects in Australia and the Oceania region, WWF works to conserve Australia's plants and animals, by ending land clearing, addressing climate change, and preserving and protecting our fresh water, marine and land environments.

We achieve this by working on the ground with local communities, and in partnership with government and industry, using the best possible science to advocate change and effective conservation policy.

How we work

WWF works to conserve Australia's plants and animals by ending land clearing and degradation, addressing climate change, and preserving and protecting fresh water, marine and land environments.

As part of the WWF International Network, our activities are guided by the following principles. Our work spans the full spectrum of conservation activities - from on-ground field projects through to long-term, large-scale programs and policy formulation through to public campaigns.

We will:

- be global, independent, multicultural and non-party political

- use the best available scientific information to address issues and critically evaluate all our endeavours

- seek dialog and avoid unnecessary confrontation

- build concrete conservation solutions through a combination of field-based projects, policy initiatives, capacity-building and education work

- involve local communities and indigenous peoples in the planning and execution of our field programs, respecting their cultural as well as economic needs

- strive to build partnerships with other organisations, governments, business and local communities to enhance WWF's effectiveness, and

- run our operations in a cost effective manner and apply donors' funds according to the highest standards of accountability.